Founder of Pepsi: Caleb Bradham and the Birth of a Cola Colossus

History traces down the origin of the soft drink in the late 19th century though this is one of the world’s largest leading brands. The whole idea about the history is indeed the story of Caleb Bradham who found the drink known today as “Brad’s Drink.” This paper accounts for Caleb Bradham’s early life, development on Pepsi, and the changes in the brand over time.

Childhood of Caleb Bradham

Childhood and Birth of Childhood

Caleb Bradham was born on May 27, 1867, at Chinquapin, North Carolina. Caleb Bradham belonged to middle-class families. He had acumen for business and interest from pretty early years in life. He passed out from high school and then moved on for his further education in pharmacy from the University of North Carolina at Chapel Hill. Caleb Bradham graduated in 1887.

Early Working Years

Bradham went back to his hometown after school and opened a drugstore in 1893, that became both medication solutions and locals favorite haunt. He started experimenting there with some drink formulas; mixing it on the premise that he soon would come up with a soft, refreshing, and rejuvenating tonic which would quench every consumer’s desire.

History of Pepsi-Cola Formulation Invention

He formulated the preparation of a carbonated soft drink with sugar, water, caramel, lemon oil, nutmeg, and other constituents, which were natural in 1893. He called it…